These B-Schoolers made their
dream business a reality.
I own a small and growing, diversified farm where I put people who are struggling with health in touch with food that heals their mind and body. Before B-School I knew I had a great thing going – business sales were doubling every year. But… I was scattered, overworked, unfocused, didn’t know exactly who to market to so I tried to reach everyone. This worked – sales still grew but my life was chaotic, unbalanced and headed toward disaster probably in stress related illness. I had probably plateaued in my sales at that point because I lacked the focus, skills, and super importantly – the mental and emotional states to continue to do what I needed to grow the business. And I needed to grow to reach a sustainable income.
My gross sales have continued to expand steadily. Due to the income I’ve been able to continue building the business – expand our farm from 5 acres to 75 acres, purchase the necessary equipment to do so, purchase the livestock to fill projected sales. When I took B-School I was set to make $100,000 in sales. By the end of the next year we will be at least at $200,000. Again gross, not net, but it makes for a nice life. After taking B-School I now have the resources to continue to expand. I now have 4 employees that I pay very well compared to other farm laborers – one of them is my assistant that is helping to build the business by supporting me in the office. I can finally stop work at 5:00 PM and stick to that. I’ve trained my customers that I won’t answer emails/calls on weekends. We take Sundays off from anything but basic work that needs to be done to keep the animals alive. We travel regularly – 2 weeks in the summer and a week at spring break, a few days here and there throughout the year. Didn’t take a vacation the first 4 years of my business!! Now I’m always planning the next one thanks to B-School. And we have the income to buy (pretty much) anything we want. Never had this in the past – scrimped and was VERY cheap my whole life!!